职称英语考试题库_最新职称英语复习资料(补全短文讲义)1

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PASSAGE 1
Teamwork in Tourism

　Growing cooperation among branches of tourism has proved valuable to all concerned. Government bureaus, trade and travel associations, carriers and properties are all working together to bring about optimum conditions for travelers.
　　Travel operators, specialists in the field of planning, sponsor extensive research programs. They have knowledge of all areas and all carrier services, and they are experts in organizing different types of tours and ____(1)____. They distribute materials to agencies, such as journals, brochures and advertising projects. They offer familiarization and workshop tours ____(2)____.
Tourist counselors give valuable seminars to acquaint agents with new programs and techniques in selling. In this way agents learn ____(3)____ and to suggest different modes and combinations of travel - planes; ships, trains, motorcoaches, car-rentals, and even car purchases.
　　Properties and agencies work closely together to make the most suitable contracts, considering both the comfort of the clients and their own profitable financial arrangement. Agencies rely upon the good services of hotels, and, conversely, ____(4)____, to fulfill their contracts and to send them clients.
　　The same confidence exists between agencies and carriers, ____(5)____. Carriers are dependent upon agencies to supply passengers, and agencies are dependent upon carriers to present them with marketable tours. All services must work together for greater efficiency, fair pricing and contented customers.
A including car-rental and sight-seeing services.
B so that in a short time agents can obtain first-hand knowledge of the tours.
C in preparing effective advertising campaigns
D as a result tourism is flouring in all countries
E hotels rely upon agencies
F to explain destinations

KEYS: CBFEA

 

 

PASSAGE 2
Death control

　A very important world problem-in fact, I am inclined to say it is the most important of all the great world problems________(1) _________-is the rapidly increasing pressure of population on land and on land resources.
　　This enormous increase of population will create immense problems. By 2000 A.D., unless something desperate happens, there will be as many as 7,000,000,000 people on the surface of the earth! So this is a problem which you are going to see in your lifetime
　　Why is this enormous increase in population taking place? It is really due to the spread of the knowledge and the practice of _________ (2)_______. You have heard of Birth Control? Death Control is something rather different. Death Control recognizes the work of the doctors and the nurses and the hospitals and the health services in keeping alive people who,_____(3)_____, Would have died of some of the incredibly serious killing diseases , as they used to do. Squalid conditions, which we can remedy by an improved standard of living, caused a lot of disease and dirt. Medical examinations at school catch diseases early and ensure healthier school children. Scientists are at work stamping out malaria and other more deadly diseases. If you are seriously ill there is an ambulance to take you to a modern hospital. Medical care helps _____(4)______. We used to think seventy was a good age; now eighty, ninety, it may be , are coming to be recognized as a normal age for human beings. People are living longer because of this Death Control, and _____(5)_____, so the population of the world is shooting up.
练习：
A fewer children are dying
B a few years ago
C what is coming to be called Death Control
D which face us at the present time
E making it possible for people to live longer
F to keep people alive longer

Keys: DCBFA

 

PASSAGE 3
Ludwig van Beethoven

　Ludwig van Beethoven, a major composer of the nineteenth century, overcame many personal problems to achieve artistic greatness.
　　Born in Bonn, Germany, in 1770, be first studied music with the court organist, Gilles van der Eeden. His father was excessively strict and given to heavy drinking. When his mother died, Beethoven, ____(1)____, was named guardian of his two younger brothers. Appointed deputy court organist to Christian Gottlob Neefe at a surprisingly early age in 1782, Beethoven also played the harpsichord and the viola. In 1792 he was sent to Vienna by his patron, Count Ferdinand Waldstein, to study music under Haydn.
　　Beethoven remained unmarried. Because of irregular payments from his publishers and erratic support from his patrons, ____(2)____. Continually plagued by ill health, he developed an ear infection which led to his tragic deafness in 1819.
　　In spited of this handicap, ____(3)____. He completed mature masterpieces of great musical depth: three piano sonata, four string quartets, the Missa Solemnis, and the 9th Symphony. He died in 1827. His life was marked ____(4)____.
　　Noting that Beethoven often flew into fits of rage, Goethe once said of him, "I am astonished by his talent, but he is unfortunately an altogether untamed personality." Although Beethoven"s personality ____(5)____, his music shows great discipline and control, and this is how we remember him best.

A however, he continued to write music
B he was troubled by financial worries throughout his adult life
C by a passionate dedication to independence
D then a young man
E may have been untamed
F his music has been loved over the past centuries

KEYS: DBACE
 

PASSAGE 4
The Importance of Agriculture in China

　The development of agriculture and the balance between food and population are China"s fundamental economic problems. The classical histories praise emperors for devotion to agriculture and much of China"s modern history is ____(1)____, which has been growing steadily.
　　Today, although agriculture accounts for only a quarter of the Gross National Product, it is still the main determinant of the standard of living and the principal occupation of at least 70 percent of population.
　　Agriculture also _____(2)____ because industry needs both agricultural raw materials and food for its work force. The failure of agriculture to supply raw material and food halted and later reversed the industrial progress of the 1950"s, After 1960 new emphasis was placed on agriculture, and the slogan "Agriculture is the foundation of the economy" has remained a central Chinese economic policy ever since.
　　___(3)___, there is an indirect link due to the relationship between agriculture and foreign trade. Many of China"s exports are ___(4)___ or consumer goods based on them. Flourishing agriculture, therefore, promotes exports. It also reduces the need to spend foreign exchange on imports of grain and cotton, therefore __(5)___.
练习：
A determines the progress of industry
B the story of the unfolding struggle to feed a peasant population
C either agricultural raw materials
D enlarging the capacity of the economy to import machinery and commodities for industry
E In addition to the direct links between agriculture and industry
F thus promoting both import and export

KEY : B A F C D

 

PASSAGE 5
Tests Show Women Suited for Space Travel

　
Between 1977 and 1981, three groups of American woman, ___(1)___, between the age of 35 and 65, were given month-long tests to determine how they would respond to conditions resembling those aboard the space shuttle.
　　Though ___(2)___, the women were volunteers and the pay was barely above the minimum wage. They were not allowed ___(3)____ during the tests, and they were expected to tolerate each other"s company at close quarters for the entire period. Among other things they had to stand pressure three times the force of gravity and carry out both physical and mental tasks __(4)__. At the end of ten days, they had to spend a further twenty days absolutely confined to bed, during which time they suffered backaches and other discomforts, and when they were finally allowed up, the more physically active women were especially subject to pains due to a slight calcium loss.
　　Results of the tests suggest that women will have significant advantages over men in space. They need less food and les oxygen and they stand up to radiation better. Men"s advantages __(5)__, meanwhile, are virtually wiped out by the zero-gravity condition in space.
EXERCISE:
A): to smoke or drink alcohol
B) carefully selected from among many applicants
C) numbering 27 in all
D) in terms of strength and stamina
E) those who are physically stronger
F) while exhausted from strenuous physical exercise
KEY:C B A F D

 

PASSAGE 6

Development in Newspaper Organization

　One of the most important developments in newspaper organization during the first part of the twentieth century ______(1)_______, which are known as wire services. Wire-service companies employed reporters, who covered stories all over the world. Their news reports were sent to papers throughout the country by telegraph. The papers paid an annual fee for this service. Wire services continue _______(2)________. Today the major wire services are the Associated Press (AP) and United Press International (UPI). You will frequently find AP or UPI at the beginning of a news story.
　　Newspaper chains and mergers began to appear in the early 1900s. A chain consists of two or more newspapers _______(3)______. A merger involves combining two or more papers into one. During the nineteenth century many cities had more than one competitive independent paper. Today in most cities there are only one or two newspapers, and _______(4)______. Often newspapers in several cities belong to one chain. Papers have combined ________(5)_______. Chains and mergers have cut down production costs and brought the advantages of big-business methods to the newspaper industry.

A. to play an important role in newspaper operations
B. was the growth of telegraph services
C. and they usually enjoy great prestige
D. they are usually operated by a single owner
E. in order to survive under the pressure of rising costs
F. owned by a single person or organization

KEY: BAFDE

 

PASSAGE 7
The Building of the Pyramids

　The oldest stone buildings in the world are the pyramids. They have stood for nearly 5,000 years, and it seems like that _____(1)_____. There are over eighty of them scattered along the banks of the Nile, some of which are different in shape from the true pyramids. The most famous of these are the "Step" pyramid and the "Bent" pyramid.
　　Some of the pyramids still look much the same as they must have done when they were built thousands of years ago. Most of the damage suffered by the others has been at the hands of men who were looking for treasure or, more often, ____(2)____. The dry climate of Egypt has helped to preserve the pyramids, and their very shape _____(3)_____. These are good reasons why they can still be seen today, but perhaps the most important is that they were planned to last for ever.
　　It is practically certain that plans were made for the building of the pyramids_____(4)____. However, there are no writings or pictures to show us how the Egyptians planned or built the pyramids themselves. Consequently, we are only able to guess at the methods used. Nevertheless, by examining the actual pyramids and various tools which have been found, archaeologists have formed a fairly clear picture of them.
　　One thing is certain: there must have been months of careful planning_____(5)_____. The first thing they had to do was to choose a suitable place. You may think this would have been easy with miles and miles of empty desert around, but a pyramid could not be built just anywhere. Certain rules had to be followed, and certain problems had to b overcome.
EXERCISE:
A for stone to use in modern buildings
B has made them less likely to fall into ruin
C before they could begin to build
D because the plans of other large works have fortunately been preserved
E while building the pyramids
F they will continue to stand for thousands of years yet
Key:FABDC
 

PASSAGE 8
Einstein Named "Person of Century"

　Albert Einstein, whose theories on space time and matter helped unravel the secrets of the atom and of the universe, was chosen as "Person of the Century" by Time magazine on Sunday.
　　A man whose very name is synonymous with scientific genius, Einstein has come to represent_(1)_the flowering of 20th century scientific thought that set the stage for the age of technology.
　　"The world has changed far more in the past 100 years than in any other century in history. The reason is not political or economic, but technological-technologies_(2)_," wrote theoretical physicist Stephen Hawking in a Time essay explaining Einstein"s significance. "Clearly, no scientist better represents those advances than Albert Einstein."
　　Time chose as runner-up President Franklin Roosevelt to represent the triumph of freedom and democracy over fascism, and Mahatma Gandhi as an icon for a century when civil and human rights became crucial factors in global politics.
　　"What we saw Franklin Roosevelt embodying the great theme of freedom"s fight against totalitarianism, Gandhi personifying the great theme of individuals struggling for their rights, and Einstein being both a great genius and a great symbol of a scientific revolution that brought with it amazing technological advances_(3)_," said Time Magazine Editor Walter Isaacson.
　　Einstein was born in Ulm, Germany in 1879. In his early years, Einstein did not show the promise of what he was to become. He was slow to learn to speak and did not do well in elementary school. He could not stomach organized learning and loathed taking exams.
　　In1905, however, he was to publish a theory which stands as one of the most intricate examples of human imagination in history. In his "Special Theory of Relativity," Einstein described how the only constant in the universe is the speed of light. Everything else-mass, weight, space, even time itself-is a variable. And he offered the world his now-famous equation: energy equals mass times the speed of light squared-E=mc2.
　　"Indirectly, relativity paved the way for a new relativism in morality, art and politics, " Isaacson wrote in an essay___(4)____. "There was less faith in absolutes, not only of time and space but also of truth and morality."
　　Einstein"s famous equation was also the seed that led to the development of atomic energy and weapons. In1939, six years after he fled European fascism and settled at Princeton University, Einstein, an avowed pacifist, signed a letter to President Roosevelt urging the United States to develop an atomic bomb before Nazi Germany did. Roosevelt heeded the advice and formed the "Manhattan Project"_(5)_. Einstein did not work on the project.
　　Einstein died in Princeton, New Jersey in 1955.
A．explaining Time"s choices
B. how he thought of the relativity theory
C. more than any other person
D. that secretly developed the first atomic weapon
E. that flowed directly from advances in basic science
F. that helped expand the growth of freedom
Key: CEFAD

 

PASSAGE 9
The First Four Minutes

　When do people decide whether or not they want to become friends? During their first four minutes together, according to a book by Dr. Leonard Zunin. In his book, "Contact: The first four minutes", he offers this advice to anyone __(1)___: "Every time you meet someone in a social situation, give him your undivided attention for four minutes. A lot of people"s whole lives would change if they did just that".
　　You may have noticed that the average person does not give his undivided attention to someone he has just met. He keeps looking over the other person"s shoulder, as if __(2)__. If anyone has ever done this to you, you probably did not like him very much.
　　When we are introduced to new people, the author suggests, we should try to appear friendly and self-confident. In general, he says, "People like people who like themselves".
　　On the other hand, we should not make the other person think we are too sure of ourselves. It is important to appear interested and sympathetic, realizing that the other person has his own needs, fears, and hopes.
　　Hearing such advice, one might say, "But I"m not a friendly, self-confident person. That"s not my nature. It would be dishonest for me to act that way".
　　In reply, Dr. Zunin would claim that a little practice can help us __(3)__. We can become accustomed to any changes we choose to make in our personality. "It is like getting used to a new car. It may be unfamiliar at first, but it goes much better than the old one."
　　But isn"t it dishonest to give the appearance of friendly self-confidence when we don"t actually feel that way? Perhaps, but according to Dr. Zunin, "total honesty" is not always good for social relationships, especially during the first few minutes of contact. There is a time for everything, and a certain amount of play-acting may be best for the first few minutes of contact with a stranger. That is not the time to complain about one"s health or to mention faults one finds in other people. It is not the time to tell the whole truth about one"s opinions and impressions.
　　Much of __(4)__ also applies to relationships with family members and friends. For a husband and wife or a parent and child, problems often arise during their first four minutes together after they have been apart. Dr. Zunin suggests that these first few minutes together be treated with care. If there are unpleasant matters to be discussed, they should be dealt with later.
　　The author says that interpersonal relations should be taught as a required course in every school, along with reading, writing, and mathematics. In his opinion, success in life depends mainly on __(5)_. That is at least as important as how much we know.
EXERCISE:
A) Feel comfortable about changing our social habits
B) What has been said about strangers
C) How we get along with other people
D) Interested in starting new friendships
E) Hoping to find someone more interesting in another part of the room
F) Who are eager to make friends with everyone

KEY: D E A B C
 

PASSAGE 10
Public Relations

　Public relations is a broad set of planned communications about the company, including publicity releases, designed to promote goodwill and a favorable image.
　　Publicity then is part of public relations when it is initiated by the firm, __(1)__. Since public relations involves communications with stockholders, financial analysts, government officials, and other noncustomer groups, it is usually placed outside the marketing department, perhaps as a staff department or outside consulting firm reporting to top management. This organizational placement can be a limitation because the public relations department or consultant will likely not be in tune with marketing efforts. Poor communication and no coordination may be the consequences. __(2)__, this influence generally may be less than that provided by the other components of the public image mix.
　　Publicity may be in the form of news releases ___(3)___. Publicity on the other hand should not be divorced from the marketing department, as it can provide a useful adjunct to the regular advertising. Furthermore, __(4)__; some can result from an unfavorable press as a reaction to certain actions or lack of actions that are controversial or even downright ill-advised.
　　The point we wish to emphasize is that a firm is deluding itself if it thinks its public relations function, whether within the company or an outside firm, can take care of public image problems and opportunities. Many factors impact on the public image. Many of these have to do with the way the firm does business, __ (5)__. Public relations and directed publicity may help highlight favorable newsworthy events, and may even succeed in toning down the worst of unfavorable publicity, but the other components of the public image mix create more lasting impressions.
EXERCISE;
A) that have favorable overtones for the company initiated by the public relations department
B) not all publicity is initiated by the firm
C) usually in the form of press releases or press conferences
D) such as its product quality, the servicing and handling of complaints, and the tenor of the advertising
E) what it means to the company is
F) Although the basic purpose of public relations is to provide positive influence on the public image

KEY: C F A B D

 

PASSAGE 11
Gross National Product (GNP)

　GNP is measure most often used to determine how well the economy is faring; government and business alike ____(1)____. What does GNP include? If the retail prices of all the goods and services produced during the year were added up, the figure arrived at would be the gross national product for that year.
　　There are three different approaches to determining gross national product. All three will yield the same answer, because each is doing the same thing-measuring the total value of goods and services produced in the nation during the year. The first approach is totaling up the final market price of retail value of all production. This approach is easy to understand because it follows exactly the definition of GNP-the value of the nation"s production, or product, _____(2)_____.
　　It is also possible to look at GNP from the point of view of goods and services bought rather than produced. This method is called the expenditures approach; it involves recording ____(3)____.
　　About two-thirds of all expenditures in the marketplace are for consumer goods and services and are made by families buying to satisfy their needs. Economists call these household purchases personal consumption expenditures.
　　The second largest buyer in the marketplace is government. Government at all level"s accounts for over one-fifth of total expenditures.
　　Investment expenditures made by business account for most of the remaining purchases. Under this category are all purchases of capital goods (such as machinery and equipment), all construction (including homes), and the differences between inventories at the beginning of the year and at the end of the year.
　　The final and smallest item in the expenditure approach is net foreign investment. The total for this category is calculated by adding together all the expenditures ____(4)____ and subtracting from that amount the total of all U.S. purchases made abroad.
　　The third method of determining GNP is by analyzing income. Because the factors of production are responsible for the making of goods and services, it is possible to determine GNP by adding up all the payments made to those involved in this production. The sum of all wages, salaries, interest, rent, and profits, plus indirect business taxes and capital consumption, must be calculated. The resulting total represents the payment, or income, side of the goods and services produced. This figure is most frequently referred to _____(5)_____. However, the gross national income should equal the gross national product.
练习：
A before anything is subtracted from the total
B as gross national income because it deals with income instead of production
C use it to determine their future policies and plans
D based on foreign investments
E made by foreign countries in the United States
F who is buying the goods and services in the marketplace
Keys: CAFEB
 

PASSAGE 12
Supermarket

　Supermarket is a type of retailing institution that has a moderately broad product assortment spanning groceries and some nonfood lines, that ordinarily emphasizes price in either an offensive or defensive way. As a method, supermarket retailing features several related product lines, a high degree of self-service, largely centralized checkout, and competitive prices. The supermarket approach to retailing is used to sell various kinds of merchandise, ____(1)____.
　　The term supermarket usually refers to an institution in the grocery retailing field. Most supermarkets emphasize price. Some use price offensively by featuring low prices in order to attract customers. Other supermarkets use price more defensively by relying on leader pricing to avoid a price disadvantage. Since supermarkets typically have very thin gross margins, they need high levels of inventory turnover to achieve satisfactory returns on invested capital.
　　Supermarkets originates in the early 1930s. They were established by independents ____(2)____. Supermarkets were an immediate success, and the innovation was soon adopted by chain stores. In recent decades supermarkets have added various nonfood lines to provide customers with one-stop shopping convenience and to improve overall gross margins.
　　Today stores using the supermarket method of retailing are dominant in grocery retailing. However, different names are used to distinguish these institutions ____(3)____:
　　A superstore is a larger version of the supermarket. It offers more grocery and nonfood items ____(4)____. Many supermarket chains are emphasizing superstores in their new construction.
Combination stores are usually even larger than superstore. They, too, offer more groceries and nonfoods than a supermarket but also most product lines found in a large drugstore. Some combination stores are joint ventures between supermarkets and drug chains such as Kroger and Sav-on.
　　For many years the supermarket has been under attack from numerous competitors. For example, a grocery shopper can choose among not only many brands of supermarkets but also various types of institutions (warehouse stores, gourmet shops, meat and fish markets, and convenience stores). Supermarkets have reacted to competitive pressures ____(5)____: Some cut costs and stressed low prices by offering more private brands and generic products and few customer services. Others expanded their store size and assortments by adding more nonfood lines (especially products found in drugstores), groceries attuned to a particular market area (foods that appeal to a specific ethnic group, for example), and various service departments (including video rentals, restaurants, delicatessens, financial institutions, and pharmacies).

A by size and assortment
B than a conventional supermarket does
C including building materials, office products, and, of course, groceries
D attracting more customers with their low prices
E primarily in either of two ways
F to compete with grocery chains

KEYS: CFABE

 

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